Organising a website launch competition

Posted on November 30th, 2009 by Clare Lancaster

As the final version of womeninbusiness.com.au comes closer to completion my thoughts have turned to its launch.
Specifically, how it should be launched. I’m so excited about this site and what it will offer women in business so I want it to launch with a bang.
I received some movie double passes to giveaway on the site [...]

As featured in Forbes Magazine

Posted on November 26th, 2009 by Clare Lancaster

Helloooooo? Is anybody still there?
If you are – you might have noticed that I’ve been missing in action. The thing is though – I haven’t been missing. I’ve been spending time with my other love.
I don’t know how I’m going to juggle them both just yet but I thought I better pop in and say [...]

A Gold Coast Location Independent Experiment

Posted on November 12th, 2009 by Clare Lancaster

I’m writing this post from the sunny Gold Coast – I’ve got views to the beach on one side and views to the shopping Mecca Pacific Fair on the other.
Their proximity has highlighted how important it is to be productive while you’re working away from your usual location. It’s all business – no busyness! If [...]

Information marketing is the future

Posted on November 6th, 2009 by Clare Lancaster

I just came across this video on Mumbrella featuring an interview with Australian Anthill’s founder.
When I interviewed James Tuckerman I was so impressed with what he said that I’ve been keeping an eye on his opinions ever since.
This is probably the best summary I’ve seen yet about where media is heading and how individuals can [...]

1 SEO Step Every Business Owner Needs to Know

Posted on November 4th, 2009 by Clare Lancaster

Do you know if your website is included in Google?
Are all the pages included or just the homepage?
The first thing your SEO consultant will check when reviewing your website is search engine accessibility.
Here’s why – search engine robots need to be able to crawl through your website before it can start reading your optimised web [...]