$27.95 AUD | 27 pages | 1.7Mb | PDF

How to use Twitter for business

The rise in popularity of Twitter means that business can no longer ignore this social media platform.

This article teaches you how to use Twitter for business to increase website visitors, leads & sales by connecting with people. Note: This article is an updated version of the eBook “Using Twitter for Business”.

What you’ll learn

• What is Twitter?
• Why using Twitter for business is personal
• The 5 golden rules
• Why limiting self promotion will grow your business
• Practical ways to use Twitter for business
• Real world examples
• Personal branding vs business branding and which is better
• How to get started & build your network
• How to build solid relationships
• How to manage your reputation and find out what’s being said about you
• Glossary of terms
• Tips from other small business owners successfully using Twitter
• Which Twitter tools to use
• Answers to frequently asked question

About the Author

Practical Mag articles are written by Clare Lancaster, a communication design professional with over 10 years of online business development and marketing experience.

Clare runs several online businesses, her work has been featured in the Wall Street Journal and Forbes and she is a regular columnist for Nett Magazine.

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$27.95 AUD | 27 pages | 2.5Mb | PDF

How do I get more website visitors?

It’s one of the most common questions I get asked and an important issue for any business with a website.

There’s a million and one ways to get more website visitors.

This article is designed to introduce you to the only 2 strategies you need. Based on these strategies, it takes you through 12 online marketing tactics that you can use to attract the right type of visitor to your website.

What you’ll learn

• The two vital things you need to do before you start marketing your website
• How to find your ideal visitor
• How to connect to people looking for what you’ve got
• What search engine strategies to use
• How to engage your visitors and encourage word of mouth marketing
• If social bookmarking websites like Digg are really the holy grail of traffic
• How to create a sales team to market your business
• The power of link building
• How to approach forums as a source of website traffic
• How to use social media to grow your business
• The value of other people’s blogs
• The truth about advertising & traditional media

About the Author

Practical Mag articles are written by Clare Lancaster, a communication design professional with over 10 years of online business development and marketing experience.

Clare runs several online businesses, her work has been featured in the Wall Street Journal and Forbes and she is a regular columnist for Nett Magazine.

Shop more articles

Visit the shop to browse more online business & marketing articles.

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