View more presentations from Jonathan Crossfield.
This presentation was put together by Jonathan Crossfield – the super talented Marketing Manager of Net Registry and regular contributor to my favourite Nett Magazine.
Glenn Murray from Divine Write Copywriting has put together a brilliant post on how to avoid hype in your sales copy.
I’m a true believer that to build trust and reputation for long term business growth online you need to be honest, authentic and offer real value.
Checkout his post now for 18 steps that you can put [...]
The idea of free, direct email contact with your customer base is an exciting prospect for many business owners.
Aside from general good practice rules like not sending your emails too often and keeping to a regular schedule – are you 100% confident that your email marketing abides by Australia’s spam laws?
I’m brainstorming content for my new business and this song popped into my head. I think it sums up what you need to do business successfully online.
If you’ve got the goods – something people want and like – you’ve got a good chance.
If you deliver it with personality – from a person – talking [...]
I just read a headline titled – “Rupert Murdoch says News Corp will charge for online news.”
Image from Dvorak Uncensored
My instincts say – it won’t work.
The only content that people can charge for online is content that can’t be found elsewhere.
Actually, that’s the wrong way around.
The only content that people will pay for online is [...]
The quote below sums up perfectly where I am right now on my business journey. I wouldn’t want to be anywhere else.
“It’s not just about making time to travel.
It’s about having an efficient, effective business.
It’s about having a business that aligns with your personal wants and your personal needs.
A business with personality.
A business that [...]
I love observing how people use Twitter. There’s a million and one ways to use that little update box and create your network. Here’s one example.
I just got a new Twitter follow.
My notification email said that authorj was following 782 people and had 162 people following him. From past experience this usually indicates a spambot. [...]
This is a cute and inspiring video.
Remember when you were a kid…
I got introduced yesterday as Clare, who works in Social Media.
I thought – hang on, I work online but not exclusively in social media – then I thought to myself – aren’t they the same thing?
Social media really just describes the way that people use and behave on the internet now.
If there’s anything “new” about [...]
I’ve spent most of today developing my shop and researching e-commerce best practices.
I did spend a little bit of my day at IKEA – but you know what – if you’re going to work for the bigger percentage of each day, every day, give up your social life and dedicate yourself to a dream (oh [...]
I've been working online since 2001, started my consultancy in 2008 and am the owner/editor of Women in Business.
I write a regular column for Nett Magazine and am a huge fan of big dreams and big actions. More »
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